In April 2015, ASR Microelectronics (Shanghai) Co., Ltd. was established. Company founder and CEO is Vincent Tai. ASR is headquartered in Shanghai Zhangjiang Hi-Tech Park and has a US and Korean R & D team, dedicated to the platform development, program delivery, technical support and service of mobile intelligent communication terminals, Internet of things, navigation and other consumer electronics chips, including 2G, 3G, 4G, 5G, IOT and multi-standard communication standards.